8/31/2023 0 Comments Everest paw patrol movieAll those things led to, “Why did it take us so long?” It was a gradual evolution to get to a spinoff. The appetite is certainly there from a content perspective as well. So I think it’s been about trying new things, trying to reach our audience where they’re at, and then, “Could we try a spinoff?” We were looking at older properties, at the Marvel universe, Star Trek, DC and saying, “Can we do this in a preschool kids and family way?” Everything else that we’ve tried and met the audience where they’re at, it’s worked, and that gave us the confidence and feeling like 10 years in, everybody knows these core pups and their stories so well that you can take one of them and introduce them in a different place and it would make sense. We’ve also introduced over the years 10 different pups to the universe outside of the core six, and well-received all the way along. deeper story, bigger action, a more emotional storyline. That gave us the confidence to try the movie, and then obviously, that worked very well. We started out with 11-minute episodes, then we played with 22-minute specials, then we played with 44-minute specials, and at 44, they’re still interested, attentive, and they can handle that deeper storyline. JEN DODGE When you’re dealing with a really young audience, there’s always a question of, How much do they want? How much do they need? Where can you take the story creatively? I think we’ve always taken a step-by-step approach. You’ve done a lot since Paw Patrol debuted in 2013, but you hadn’t done a TV spinoff until now. And it doesn’t hurt that they’re some of the cutest pups ever.”Īhead of Rubble & Crew‘s debut, THR spoke to Chapman and Spin Master’s president of ntertainment Jen Dodge about why they launched the TV spinoff now how they’ve united their story universe across theme parks and stage shows what they’ve tapped into with their preschool audience that’s produced such a rock-star-like craze and the future of the franchise. “I think its magic comes from how families find the adventures to be aspirational while the friendship and teamwork are grounded in real-life experience. “At this point, it’s more than fair to say that Paw Patrol has entered icon status that stretches way beyond its roots in preschool television,” says Ramsey Naito, president, Paramount Animation and Nickelodeon Animation. Rubble & Crew marks a long-awaited small-screen expansion of a beloved series creator Keith Chapman tells The Hollywood Reporter is “number one on Nick Jr., number one on Parmount+ and number one on Netflix globally.” And with the arrival of a second big-screen adventure in October, Paw Patrol - including its first film’s $150 million in box office revenue and top-selling, award-winning toy lines - illustrates how a brand can weather major industry shifts and reach its audience across multiple and even competing mediums. “It’s clear just how meaningful the show’s message of friendship and community is.” “It has been extraordinary to see the pure joy that Paw Patrol continues to bring to kids and families as we hit the ten-year mark of fans seeking out all the ways to interact with these characters,” Pam Kaufman, president and CEO of international markets, global sonsumer products and experiences, Paramount, says. That show follows Ryder, a young boy who mainly calls on his six pup friends to spring into action whenever someone in their community needs help. It’s a step away from the rescue-driven world of the original Paw Patrol series, which was first conceived in 2010. The series centers on Rubble, an English bulldog and his pup family of construction workers. Annie Murphy Is a New York "It Girl" Trying to Reform Her Father's Cult in 'Praise Petey' Trailer
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